Wednesday, 26 August 2009

Social Media is changing the world and how we find products

I read a tweet from @harcourtstoni today that pointed me to the video below - very thought provoking thanks Toni!

This certainly makes me think that investing in smart web technologies is leverage into a long-term marketing presence and is the communication of the future for my current and future Levin Real Estate clients.

Listings with videos, twitter updates, blog posts and web driven technologies are the global technologies of choice for Gen Y.

See for yourself


Monday, 24 August 2009

The Mike Pero Mortgages-Infometrics property cycle indicator climbed to a positive 5.95 in July

I read on www.stuff.co.nz today that an index tracking the housing market has got stronger again - another sign the market is on the up.

"... the average time taken to sell properties fell sharply from a year earlier.
The Mike Pero Mortgages-Infometrics property cycle indicator climbed to a positive 5.95 in July, from 3.98 in June, Mike Pero Mortgages said today.
The indicator takes into account changes in the number of houses sold, changes in price and the time taken for houses to sell. It runs from -10 for a strong downturn to +10 for a strong upturn.
Mike Pero Mortgages chief executive Shaun Riley said the biggest change in the market was the much shorter time houses were taking to sell."


This is great news, and while the Wellington Property Market is showing strong signs of this trend - the Levin Market is still full of great properties at significantly more affordable prices than Wellington. See http://www.realestate.co.nz/residential/all/levin - showing 374 Levin Properties as I write this.

With spring here a month earlier (my daffodil's are already out) perhaps the traditional spring surge in sales will be early for Levin Buyers and Sellers too...here's hoping!

Sunday, 23 August 2009

Welcome Home loan scheme to be loosened | Stuff.co.nz

Home loan scheme to be loosened Stuff.co.nz:
"First-home buyers will be able to borrow more under the Welcome Home Loan mortgage insurance scheme.
The scheme allows low- income earners to borrow up to $200,000 without a deposit.
A 15 per cent deposit is needed to borrow more.
The previous cap was $280,000, but Housing Minister Phil Heatley announced yesterday it would be extended to $350,000."

This is awesome news for those who previously have been unable to buy their first homes in Levin.

This sort of initiative could be significant in Residential Levin where Levin Real Estate has been put of reach for many first home buyers with banks adopting 20% deposits as part of their lending rules.

$350,000 buys a very substantial home in Levin - see homes above $300,000 here
Levin Real Estate > $300,000

Here at Harcourts Levin we have 45 residential properties and sections $300,000 or more and the are substantial properties. If this new policy alows you to look at these properties call mason Parker on 06 368 9449

Brought to you by:
Mason Parker
Harcourts Levin Sales and Marketing Specialist
http://masonparker.co.nz and http://noaddedfluff.com

Friday, 21 August 2009

Harcourts Levin August Auction Results

Waynes Auction Action: Auction Results
Wayne Sutton our Harcourts Auction Manager (on Twitter) reported the Wednesday 19 August 2009 Levin Auctions Wednesday 19th August 2009 @ Levin Office
- 77 Stout Street, Shannon - SOLD @ AUCTION $86,000
- 11 Guy Avenue, Levin - SOLD @ AUCTION $160,000
- 15 Burn Street, Levin - Passed In $240,000
- 3 Highbury Drive, Levin - Passed In $290,000
- 527 Muhunoa West Road, Ohau - Passed In $250,000

This is another great Harcourts Levin auction day - with offers being negotiated on properties after the auctions. Stu Pescini calling all five auctions and 40 people in attendance.

Tuesday, 11 August 2009

House prices to rise by 24pc, says new research - Business - NZ Herald News

House prices to rise by 24pc, says new research - Business - NZ Herald News

This is a really positive prediction - let's all increase the prices we have for our listings! err hold on a second something seems fishy!

While I don't doubt the research and the qualifications of the peopel involved ...I don't think they are looking at the provincial towns (sorry if I annoy any Levin Residents but I consider Levin to be a provincial town).

The article says prices and/or sale have been on the rise since January as listings have fallen - if you read the Levin Property Report you'll know that the Levin Market has a significant number of listings - and I very much doubt whether prices in Levin show a rise. I believe the people selling are meeting the market and moving on - whereas the ones not selling either haven't seen offers to work with or simply have not worked with the offers that have come through.

If you haven't seen any offers it is probably:

1- Price - too dear to attract the right buyer, or dearer than they can afford to borrow on

2- Profile - not exposed to the right group of buyers (are the adverts right for the buyers, are they big enough and frequent enough - shoud you invest in bigger brighter bolder ads?)

3- Presentation - when the buyers come through are they seeing the property in its best light...or are you creating barriers to offers but having poorly prepareed the home for buyers.

Arm yourself with good advice, and timely information it'll make the pocess mucjh smoother and less stressful - you can do that by calling:
Mason Parker
Harcourts Levin Sales and Marketing Specialist
06 368 9449

or by subscribing to the Levin Property Report at
http://masonparker.co.nz/levinpropertyreport.php

Monday, 10 August 2009

10 Gimblett Court Levin Listed today with a videotour

I've just listed an executive home in Levin - 10 Gimblett Court (LE11020) - complete with videotour.

View the video below and check out the other details at http://harcourts.co.nz/



I'll also be working on the Levin Property Report tonight so - all things going well I should be releasing that tonight.

Saturday, 8 August 2009

Scoop: REINZ adopts new measure for house prices

Scoop: REINZ adopts new measure for house prices

In the search for ongoing meaningful Real Estate data - in what are often confusing times the REINZ is introducing a new kind of Real Estate Index - using stratification.

(read the attached link to understand stratification - they have a good description)

In looking at the Levin Real Estate Market I wonder whether this index will penalise the "cosmopolitan nature of Levin Property". For example - we have large sections with old homes on them that often get subdivided and we end up with old homes right next to modern townhouses and executive style homes ...by joining these properties in suburbs of similar values I feel it would penalise high-worth homes or inflate old (likely lower-worth) homes.

I haven't seen this new REINZ Property index yet - but watch this space I will keep an eye on it. I aim to point out strengths and weaknesses of it - but I suspect it may not be as helpful as having a Levin Real Estate Specialist do a specific Comparative Market Analysis for you when you are thinking of buying or selling a Levin Home.

A Comparative Analysis of the Levin Market will include competitive/similar properties to your one (both listings and sales) and give you the best estimate of an acheiveable fair market value.

If you want to see the difference firsthand - I'd invite you to call Mason Parker Harcourts Levin Sales and Marketing specialist on 06 368 9449 and I'll come and view the property before I work on comparables, then do an analysis for you and present you with a report.

If you want to keep an eye on general Levin Real Estate activity you can always visit http://masonparker.co.nz/levinpropertyreport and receive free monthly market updates of the Levin Property Report via email.

and of course if you want to read NZ real estate activity you can always see stats at http://reinz.co.nz or you can view the NZ Property Report at http://www.realestate.co.nz/blog/category/nz-property-report

If you still can't find the information you want call me - I'll see if I can source it for you!

Tuesday, 4 August 2009

Switzer | You can't sell a secret - Real Estate Advice that hits the spot

Switzer | You can't sell a secret

This is a piece of Real Estate Advice that crosses markets - its applicable to all Real Estate Markets

Monday, 3 August 2009

Bryan Thomson Harcourts CEO Reveals National Stats - see the Levin Property Report for localised trends

http://blog.harcourts.co.nz/2009/07/15/july-2009-real-estate-sales-statistics

Bryan Thomson discuss the national trend of increased competition for existing listings, a noticeable increase in buyer enquiry which seems to be driving an increase in auctions (high profile marketing) and would suggest a rise in sales prices is a likley outcome.

Levin is a slightly different "bag of fish" and while we are seeing increased buyer activity, a relative drop of listings (to under 400) I would not be comfortable suggesting we are going to see prices rises - not while there is so much stock available.

You can read more soon - I'm waiting for REINZ sales figures to be finalised this week before I release my Monthly Levin Property Report.

You can subscribe toreceive the Levin Property Report by automatic email delivery here http://masonparker.co.nz/levinpropertyreport.php

BUT in the meantime have a look at the NZ Property Report which was released yesterday
http://www.realestate.co.nz/blog/category/nz-property-report